The Birmingham Fair comes to an end

Once again, Fama presented its latest new releases at the January Furniture Show, the trade fair held every January in Birmingham. An event where customers from the United Kingdom and Ireland were able to discover Fama’s products first-hand.

Over the four days of the event, the Fama stand attracted a strong flow of visitors, many of whom travelled to Birmingham to see and try out new launches such as the Cocoon and Bloom modular sofas, the Noemi model in its pull-out sofa version, and a wide range of recliner armchairs offering multiple configuration options, including the Litto programme, the You&Me “Infinity”, the Sheldon sofa bed, the Selene recliner sofa and the Scala modular programme. The stand also featured a selection of Fama designs that are particularly popular in this market, such as Héctor, Arianne Love, Moonrise and Paradis.

Overall, the fair proved to be an excellent opportunity to showcase Fama’s latest proposals to customers from the United Kingdom and Ireland visiting the January Furniture Show in Birmingham, while also strengthening commercial and personal relationships.