What is a cookie?
A cookie is a small file or device that is downloaded to your terminal equipment for the purpose of storing and retrieving user browsing data.
What kind of cookies are there?
Cookies can be classified into:
According to the TIME THEY REMAIN ACTIVATED IN THE EQUIPMENT OR USER TERMINAL, these can be:
SESSION or PERSISTENT cookies: the former are deleted when the browser is closed, while the latter remain on the computer.
Depending on the ENTITY THAT MANAGES THEM, these can be:
OWN or THIRD PARTY cookies: Depending on whether they belong to the owner of the website, or to a third party.
According to the PURPOSE, these can be:
They are those that allow the user to navigate through a web page, platform or application and the use of the different options or services that exist in it, such as, for example, controlling traffic and data communication, identifying the session, accessing to parts of restricted access, remember the elements that make up an order, carry out the purchase process of an order, apply for registration or participation in an event, use security elements during browsing, store content for the dissemination of videos or sound or share content through social networks.
They are those that allow the user to access the service with some predefined general characteristics based on a series of criteria in the user's terminal, such as the language, the type of browser through which the service is accessed, the regional configuration from where you access the service, etc.
They are those that allow the person responsible for them to monitor and analyze the behavior of the users of the websites to which they are linked. for the elaboration of navigation profiles of the users of said sites, applications and platforms, in order to introduce improvements based on the analysis of the use data made by the users of the service.
They are those that allow the management, in the most efficient way possible, of the advertising spaces that, where appropriate, the editor has included in a web page, application or platform from which the requested service is provided based on criteria such as content edited or the frequency in which the ads are shown.
BEHAVIORAL ACTIVITY cookies:
They are those that allow the management, in the most efficient way possible, of the advertising spaces that, where appropriate, the editor has included in a web page, application or platform from which the requested service is provided. These cookies store information on the behavior of users obtained through the continuous observation of their browsing habits, which allows the development of a specific profile to display advertising based on it.
It is necessary to take into account that the same cookie may be included in more than one category.