Fama explores new ways of living at Interihotel 2026

Fama will take part in the latest edition of Interihotel, which will be held from 17 to 19 November at IFEMA Madrid. Recognised as one of Europe’s leading events dedicated to interior design for hotels and restaurants, Interihotel brings together hospitality professionals, including hoteliers, restaurateurs, investors, interior designers and architects.

This year, Fama will present a space inspired by the concept of Flex Living, a new way of understanding living spaces in which flexibility, connectivity and human connection take centre stage.

The stand design reflects on the meaning of home, understood not only as a physical space, but also as a place for meeting and connection. Through an original architectural concept, traditional house forms are reinterpreted to create an open environment where boundaries between spaces become blurred, opening up new possibilities for living together.

This proposal invites visitors to discover how design and furniture can help create more flexible, versatile spaces that adapt to new ways of living and sharing. Fama will be exhibiting at stands G10 + G11 at IFEMA Madrid.